About us
We've always believed that beauty should feel natural — effortless, calm, and true to who you are.
But when it came to hair removal, the options were anything but that.
Razors left irritation and bumps.
Waxing felt harsh and painful.
And most creams on the market were filled with strong chemicals and artificial fragrances that made my skin react.
That’s when I decided there had to be a better way — a way to feel smooth and confident without sacrificing comfort or care.
The Beginning of VILDA
I started researching gentler alternatives — formulas that could remove hair effectively while nourishing the skin at the same time. I wanted something clean, minimalist, and soothing — a beauty ritual inspired by Scandinavian simplicity and self-care.
After months of collaboration with skincare chemists, VILDA No-Shave Hair Removal Cream was born.
A formula that gently dissolves unwanted hair while hydrating and protecting the skin — powered by our WildSilk™ Formula, enriched with Vitamin E and Pro-Vitamin B5 for a smooth, calm finish.
The Meaning Behind the Name
“Vilda” means wild in Swedish — a reminder that beauty isn’t about perfection, it’s about freedom.
Freedom to feel confident in your skin, natural and unfiltered.
VILDA celebrates softness as strength — combining Nordic minimalism with a warm, approachable spirit.
Our Promise
At VILDA, we believe that taking care of yourself shouldn’t feel complicated or harsh.
It should be simple, gentle, and beautifully effective.
That’s why every formula we create is dermatologist-tested, cruelty-free, vegan, and made with care — for skin that feels as good as it looks.
This is more than just a product.
It’s a ritual for the modern woman — a moment of calm confidence in the middle of everyday life.
VILDA™ — The Wild Ritual
Effortless. Natural. Yours.